Sales Manager

Summary

Job Category:
Sales and Marketing
Job Title:
Sales Manager
Job Category Definition:
This specialty covers the strategic and operational management of activities related to the design, analysis, implementation and or purchase of market research and strategy; the strategic and operational management of activities related to the conception, development, creation, editing, production, implementation and/or purchase of promotional communications, educational communications, or scholarly publications; the strategic and operational management of activities related to the development and implementation of sales strategy, new business/membership/client development, retention of clients/members, negotiation of contracts, and identification of entrepreneurial enterprises and relationship management strategies; the strategic and operational management of activities related to communicating during an emergency or crisis situation; and/or the strategic and operational management of activities related to the conception, development, creation, and dissemination of news, research and/or strategic communications; public relations initiatives; and the delivery of large-scale, public events for a diverse audience, including the news media, internal and external stakeholders, key constituents and the community-at-large.
Job Title Definition:
The Sales Manager develops, implements, and communicates short- and long-term strategic sales goals that support the achievement of revenue, yield management and associated budgets; establishes appropriate account responsibility including recognition of new and repeat business opportunities; provides training to sales staff and initiates account development through strategies such as prospecting, direct mailings, tours and personal appointments; creates, reviews, and analyzes sales reports to report progress and develop initiatives to refocus on objectives as needed; books and services accounts including major accounts and group sales; coordinates with marketing and communication groups to develop appropriate sales informational materials; performs additional marketing and communications activities depending upon area of responsibility. Duties are performed at various levels within the defined title.
Working Conditions:
Specific physical requirements and effort are outlined in Job Responsibilities Worksheet (list of essential job duties and responsibilities specific to a particular job at the unit level) in accordance with the Americans with Disabilities Act of 1990 (ADA).
Other Requirements:
 

Levels

Level 1  

There is currently no level 1.

Level 2  

There is currently no level 2.

Level 3  

Level Details
Job Code Salary Band FLSA Status
MSSM9103 K Exempt

Level 3 positions typically demonstrate proficient ability in work design, project management, financial planning and development of goals for accomplishing difficult unit assignments; demonstrate awareness of emerging trends, and changes in employment regulations, policies and procedures to proactively address issues; review completed work of others for conformity to policy, and effectiveness of approach; delegate more advanced tasks to others; facilitate optimal group dynamics and evaluate employee performance on difficult work assignments and recommend appropriate developmental opportunities; develop and implement practices that promote a culture of diversity, safety, and environmental consciousness and that is conducive to effective relationships among diverse groups of employees; use diplomacy and advanced communication skills in unstructured settings; modify, adapt, or refine guidelines, if necessary, to resolve issues or problems; develop, evaluate, enhance, and/or implement quality improvement practices, processes, procedures, or policies that have an impact on unit operations.

Typical Education & Experience

4+ years related experience

Bachelor's Degree or higher

Or an equivalent combination of education and experience

Typical Work Duties
  • Schedule sales calls to develop new and repeat business for market area
  • Assist in development of short and long-term marketing and direct sales goals and initiatives, as well as yield management and associated budgets
  • Book and service accounts in support of strategic goals for maximum revenue generation
  • Create internal sales reports in support of increased sales and revenue
  • Assist in the management of group sales, as appropriate, for assigned market segment(s) and manage activities to solicit new and repeat business
  • Assist in creating input for use by the Communications and Marketing groups in the development of effective informational materials in support of sales efforts
  • Represent unit at various industry and University activities in order to develop relationships and provide information on product/service capabilities
  • Develop and evaluate assigned staff
  • May perform additional marketing and communications activities depending upon area of responsibility

This profile is intended to indicate the kinds of tasks and levels of work difficulty that will be required of positions in this job title and should not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. The use of a particular expression or illustration describing duties should not be held to exclude other duties not mentioned that are of a similar kind or level of difficulty.

Level 4  

Level Details
Job Code Salary Band FLSA Status
MSSM9104 L Exempt

Level 4 positions typically demonstrate advanced skills in budget management, business development, communications, and leadership and execution of objectives critical to unit's success; provide detailed plans for changes to specific policies and procedures that may result from trends and changes in overall direction of functional and/or organizational responsibilities; monitor completed work of others to ensure soundness of approach, effectiveness in meeting requirements, the feasibility of recommendations and adherences to requirements; evaluate and enhance practices that promote a strong commitment to inclusionary practices which support diversity, safety, and environmental consciousness throughout the University; demonstrate diplomacy in persuading and influencing a variety of people to achieve results; resolve complex, controversial or unprecedented issues and problems, and demonstrate sound judgment by considering values, risks, impact and implications of actions throughout organization; set clear expectations and hold management team accountable for effectively coaching, mentoring and motivating their respective staffs; develop, evaluate, enhance, and/or implement quality improvement practices, processes, procedures, or policies that have an impact on University operations.

Typical Education & Experience

6+ years related experience

Bachelor's Degree or higher

Or an equivalent combination of education and experience

Typical Work Duties
  • Supervise and train sales staff including assigned sales support staff, interns, and wage payroll employees as appropriate
  • Develop short and long-term marketing and direct sales goals and initiatives, as well as yield management and associated budgets
  • Book and service major accounts in support of strategic goals for maximum revenue generation
  • Create internal sales reports in support of increased sales and revenue
  • Manage group sales, as appropriate, for assigned market segment(s) and manage activities to solicit new and repeat business
  • Assist in directing sales force in developing long-term strategies and relationships to increase sales by utilizing recognized sales strategies such as prospecting, direct mailings, tours and personal appointments
  • Provide input to the Communications and Marketing groups for the development of effective informational materials in support of sales efforts
  • Represent unit at various industry and University activities in order to develop relationships and provide information on product/service capabilities
  • Develop and evaluate assigned staff
  • May perform additional marketing and communications activities depending upon area of responsibility

This profile is intended to indicate the kinds of tasks and levels of work difficulty that will be required of positions in this job title and should not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. The use of a particular expression or illustration describing duties should not be held to exclude other duties not mentioned that are of a similar kind or level of difficulty.

Level 5  

Level Details
Job Code Salary Band FLSA Status
MSSM9105 M Exempt

Level 5 positions typically demonstrate awareness of broad issues and management trends and evaluate the impact of policy and procedure changes and adjust accordingly; apply management principles to ensure optimal performance throughout organization; ensure appropriate skills are developed and maintained at all levels of responsibility and realign staff responsibilities to meet desired changes in organization and/or University mission; develop plans, practices and efforts to ensure optimal support or diversity, safety, and environmental consciousness throughout the University; demonstrate high level of diplomacy in persuading and influencing a wide variety of people at various levels and locations to achieve results; develop and implement solutions to highly complex and often controversial problems that may have University-wide impact and establish new precedents for solving problems; develop and articulate broad goals and objectives for unit with multi-functions or University-wide impact; develop, evaluate, enhance, and/or implement quality improvement practices, processes, procedures, or policies that have a strategic impact on University operations.

Typical Education & Experience

10+ years related experience

Bachelor's Degree or higher

Or an equivalent combination of education and experience

Typical Work Duties
  • Supervise and train sales staff including other sales managers and office staff in the completion of day to day sales and sales support activities
  • Oversee the development, implementation and communication of short and long-term marketing and direct sales goals and initiatives, as well as yield management and associated budgets
  • Analyze internal sales reports in order to focus on increased sales and revenue; review reports on a regular basis to determine progress towards objectives and adjust focus, as needed
  • Develop and manage sub-units and entrepreneurial enterprises for assigned market segment(s) and manage activities to solicit new and repeat business
  • Direct sales force in developing long-term strategies and relationships to increase sales by utilizing recognized sales strategies such as prospecting, direct mailings, tours, and personal appointments
  • Partner with the Communications and Marketing groups on the development of effective informational materials in support of sales efforts
  • Represent unit at various industry, community and regional activities in order to develop relationships and provide information on product/service capabilities
  • Hire, develop and evaluate assigned staff
  • May perform additional marketing and communications activities depending upon area of responsibility

This profile is intended to indicate the kinds of tasks and levels of work difficulty that will be required of positions in this job title and should not be construed as declaring what the specific duties and responsibilities of any particular position shall be. It is not intended to limit or in any way modify the right of any supervisor to assign, direct, and control the work of employees under his/her supervision. The use of a particular expression or illustration describing duties should not be held to exclude other duties not mentioned that are of a similar kind or level of difficulty.